“Best Redheads”

Cal Martini Color Group

“Making Natural Redheads Pop”

Gorgeous red hair is always in vogue. Red hair can be a bit more of a challenge in maintaining the depth & vibrance of the red tones, however the results are worth it! No other hair color sizzles and makes a statement like red hair ! Over time even natural redheads have

Before

to work to keep their hair color spicy and vibrant. They might be born with gorgeous red hair color but they will find that their natural red tones fade and start to look dull, due to stresses like sun, age of hair, too strong a shampoo, or chlorinated water from swimming pools.

American Balayage

Red hair color is notorious for looking fake. Just one shade off and the tint can scream “I came out of a bottle!!” But Beth Minardi Signature Shades offer a wide range of superb, sizzling, tantalizing, natural-looking choices for red-heads to spice up and make their red hair color pop. If your red hair is fading to dull gold, one great way to spice things up is by adding some delicious deeper tones of red to the hair and using the already faded golden red blonde as the highlights. By using Beth Mindardi’s Signature Shades, demi – permanent color line, less stress and less oxidation is put on the hair. Beth Minardi, a leading hair colorist in N.Y.C. use’s a mixture of two shades of her Beth Minardi’s Signature Shades – “Pacific Sunset” and “Cornsilk”, creating depth and dimension to the hair color.

zig-zag partings

Cal Martini a leading hair colorist in Beverly Hills, takes hair color to an art form, by pairing The Beth Minardi Signature Shades with one of her signature hair coloring techniques, like American Balayage. This innovative cutting edge hair color technique of applying hair color creates the glory of young, healthy, gorgeous red hair by introducing multiple hues of red color into the hair, making the red hair color so much better than natural! (For Cal Martini & Beth Minardi, creating gorgeous natural looking redheads is a specialty!) American Balayage hair color technique is done by foiling on a zig-zag partings. The zig-zag partings create a more natural look because they help the colorist work with the shape of the head, customizing the hair color results to the client. The color fades in and out of each strand so that you don’t end up with that “stitched” look at the hair parting, that you get with a typical hi-lighting foil job. Once the Spicy red shadow lights are painted in then shampooed and conditioned – (we,

Minardi Luxury Color Care

recommend to use Minardi Luxury Color Care System #1, calibrated to restore the proper lipid and moisture balance) – it is time to add a color enhancing gloss to the hair. In this

color enhancing gloss

case we are using Beth Minardi Signature Shades Demi Liquid “Peach Chiffon, restoring the brilliance of those faded dull red-gold natural pieces we used as highlights. Beth Minardi Signature Shades, Demi Acid Liquid Color, in addition to boosting the red hue, makes the hair incredibly shimmering and silky soft, which is why it is the perfect finishing touch to any single or multi-process hair color service. Beth Minardi Signature Shades features advanced technology in its formulation, Phyoto-Collagen which is a botanical protein that supports the hair’s protein structure, and Ceramide 2 – a bio-identical lipid that replenishes the depleted lipids in the hair due to environmental and chemical stress.

After

Do not forget; “hair color is like make-up you don’t take off” you want your hair color to look stunning every day, not just when you leave the salon. And as you can see, the American Balayage technique, using Beth Minardi Signature Shades, creates a sexy vivid sun kissed tangerine hair color which “POP’S” creating a real show stopper.

Best Beautiful Brunettes Los Angeles

Before

I cannot tell you how many brunettes come into the Cal Martini Color Group, believing that being brunette is a life sentence to boring hair.  Some opt to go blonde, thinking that this is their only real option for glamour. Unfortunately, few brunettes look anything but terrible as blondes. And fortunately, these particular brunettes have it all wrong – brown hair does NOT have to equal boring hair.

These days there are some incredible sexy, modern ways to highlight brunette hair that are a far cry from the old “streaks ‘n tips” of yesteryear.  And by using a combination of innovative highlighting techniques and the most cutting edge hair color products there is a way to turn your boring brown hair into something to envy!

Read more about Beautiful Brunettes 

Beth Minardi is a world renowned hair colorist and hair color creator.  So not only does she continually create the most innovative methods of coloring hair,  her brand new hair color line, Beth Minardi Signature Shades,  is designed to take the most cutting edge highlighting techniques to a whole new level of gorgeous.  These are definitely not your mother’s highlights!

zig-zag partings

Do you want a spicy golden brown?  Or maybe you prefer to warm up your hair  with gorgeous auburn tones. By infusing 3 different , 3 gorgeous Beth Minardi Signature Shades in foil, and by using a hair color technique Beth calls “American Balayage” combined with zig-zag partings, you can get subtle, yet incredible hair color results, creating a look that is better than natural.

American Balayage

For example, using this “trending” American Balayage hair color technique and painting the hair in the first foil the shades of “Fawn” which is a touch lighter and warmer than dark brown, and in another foil a medium balanced brown (what Beth Minardi Signature Shades call “True Brunette”) and in the 3rd foil a little lighter color called “Chardonnay” they take hair color to an art form.  It subtly infuses your plain brown with spicy, exciting colors.  The contrasts in color make your hair look thicker and the hair color has exciting depth.  The Zig-Zag partings mean that no-one can tell where the different colors begin on the head. So no-one knows you’ve colored your hair,  they only know that it looks gorgeous. This is a fashion forward multi-dimensional form of “Shade on Shade” or “Tone on Tone” technique of hair color application.

Using the Beth Minardi Signature Shades not only gives you a wider variety of new hair color choices, the quality of the hair color product, and the way it was formulated ensures that your hair is in better condition after coloring than before.

This is possible because of two marvelous important elements in the formulation of this technology advanced hair color product: the Nutrient Replacement Complex “Phyto-Collagen, which is a protein that stabilizes and replenish the natural fiber of the hair,  and Ceramide 2, which reduces displacement of natural lipids, preventing the dehydration effects of color on hair.

Beth Minardi Signature Shades is the only hair color line that features the latest technology of both Phyto-Collagen and Ceramide 2.  And this means that the end result is super shiny hair and color that doesn’t fade – or worse – change tone in response to sun and other environmental damage.  So your plain flat brown hair becomes more healthy, shimmering, dimensional and filled with subtle warm shades that make your hair color enviably beautiful.

 

Best Hair Colorist Beverly Hills – new trends!

Cal Martini Color Group The best hair colorists understand that the “Beverly Hills” look is the result of both great hair color products and great hair color technique. Current hair color trends are always changing. And since so many of these changes result from the newest technologies in hair color products, the great hair colorists stay up-to-date on the latest products as well as the latest hair color techniques. Some of my favorite new trends in hair color include Balayage and American Balayage. (American Balayage a technique created by Beth Minardi, legendary colorist) Now, I should explain that traditional balayage is actually not new, it is a technique imported from Paris, where they have been using it for several years. The new technique, in the right hands, is a joy to behold. Traditional Balayage is lightener painted directly on the hair. The product lies on the hair and there is a bleed over to other hairs which creates a softer but not distinct definition between light and dark. American Balayage has more definition to it, a bit more modern. One very big reason why quality of both the colorist and the product he or she uses is so important. The best colorist – one who is really good with balayage will use just a brush and a paddle as a canvas, on which to paint the hair.  It looks easy, and many stylists try this without having any formal training in it. But this technique is more advanced than those they usually teach at a beauty school. This is why it is very important that a colorist have specific training. The best colorists for this kind of technique will have experience, taste and be up on all of the cutting edge hair color trends. When you have a stylist laying lightener directly on your hair without the safety of a foil you definitely want them to know what they are doing. You don’t want to have to go to some other colorist in Beverly Hills to fix a botched job. Get it right The end result of a great balayage is that bright, sun kissed look that is so popular now. Best of all, the highlights grow out looking natural and pretty. There is no harsh line between the lightened and non-lightened hair as with traditional foil techniques; the highlights are far more subtle. Right now the Boho trend is huge and there is nothing soft or beachy looking about a visible line where your stripes of highlights stop and you re-growth starts. Balayage is actually economical because that you don’t have to go to the salon every 4- 6 weeks in order to remain looking great!

Beth Minardi Signature Shades

If you want great results in hair color you need a great colorist like Cal Martini of Beverly Hills, using a great hair color product like Beth Minardi Signature Shades.  So often we 
think it is all about having someone apply the color, or choosing the most flattering shade of color for your hair, or getting highlights or Ombre hair color technique.  Indeed these are all important elements.  But just like cooking something delicious requires both an excellent cook and high quality ingredients, so does coloring your hair.  If your hair colorist does not use the new hair technologies, the highest quality hair color line then your hair and your hair color is missing out!

The legendary Beth Minardi created her cutting edge Beth Minardi Signature Shades line “…out of a desire to make hair color better, more beautiful, more easily controlled, and more easily created by the professional colorist for any client”. As a colorist herself, she created her line, knowing the challenges she faced over the years trying to not only create gorgeous hair color, but help her clients maintain that vibrant color in between visits.  She wanted more flexibility in how to lighten and deepen existing color.  She wanted hair to be at it’s healthiest every time color is applied, not just the first time.  The result was a line of products that “allows us to lighten or deepen the hair, turning out everything from very rich, cool color to softer neutrals to the brightest shades around.  “ And these rich, dimensional hues are over-the-top shiny and silky.  Best of all there is scientific proof that hair color clients who use the complete Beth Minardi Signature Shades color line – AND the Minardi Luxury Hair Color Care, hair gets stronger and healthier after each use.  It seems impossible, but it’s true.

When it comes to hair, nothing is more aging and unsexy than frizzy, dull, over-processed hair.  No new application of hair color will help it, and no hairstyle will conceal it – unless you simply cut your hair off.

If you are lucky enough to live near Beverly Hills, then you can get this incredible technology, expertly applied by master colorist Cal Martini.  Because Cal Martini was at one time a protege of Beth Minardi’s, Cal was one of the first colorists to debut this line of extraordinary hair color line.  When you wed a great hair colorist, using the latest techniques of application, with the most cutting edge hair color technologies, the results are ….SO MUCH better than natural!

 

Hottest Hair color Trends 2014

Shade on Shade Color – only at Cal Martini Color Group The hottest hair color trends in 2014, as they have been in the past few years are most often inspired by the cutting edge techniques created by the great stylists – hair color trends like ombre hair, which was all the rage in 2012 & 2013.  Every year these artists create new ways to add dimension to hair color.  So in the past few years we have seen the biggest hair trends to be not so much in hair color but in hair color techniques.  We’ve seen dip-dyed hair and we’ve seen color blocks.  The ability to add multiple colors to a head of hair, to use ever more shiny and color-rich technologies, and to create movement, dimension and color fuels this trend.  So staying on top of the latest technologies is just as important as staying on to the hair trends. One of the hottest trends of 2012 was ombre hair color.  The idea that hair color could transform up and down the hair shaft was a breakthrough that allowed for incredible movement and dimension in hair.  Even on a cloudy day brown hair could look sun-kissed and shiny.  Which is why in 2014 ombre hair is not as popular as before. But the hair industry never sits still!  The hottest trend in hair color 2014 was just debuted by Cal Martini of Cal Martini Color Group in Beverly Hills California. Cal Martini is a master hair colorist / hair artist who has been working closely with famed hair colorist Beth Minardi as she developed her break-through hair color line, Beth Minardi Signature Shades and the Shade-on-Shade application technique.  Designing this technique of color application to perfectly compliment this hot new hair color product, Beth Minardi came up with the Shade-On Shade color technique of mixing four to six different but complimentary shades of hair color, each just a little different from the other, this tone-on-tone technique is painstakingly painted onto tiny sections of hair.. Cal, utilizes both Beth Minardi Signature hair color and her Shade-on Shade techniques working with both the style of cut and the type of hair to achieve the most gorgeous dimensional results in color. This process is painstaking but well worth the time. Tone on tone is a brand new way to get rich dimensional color, subtle shading and hair color that looks better than natures! The Beth Minardi Signature Shades line is the newest in hair color technology. Shade-on Shade color is the newest technique of hair color, designed to compliment this fantastic product line and make your hair look outrageously great. Inspired by working with Beth Minardi, Cal Martini is constantly exploring new ways to exploit the breathtaking color and shine you get from Beth Minardi Signature Shades hair line. Shade on Shade color will be just the first of many exciting trends that will be right there at 421 North Rodeo Drive in the Cal Martini Color Group.